Growth Marketing Lead

• Oversee annual media budgets ranging from $5 million to $50 million across Meta, TikTok, and Google, with a focus on efficient spend and account growth. • Lead client relationships through regular meetings, strategy sessions, presentations, and quarterly business reviews. • Develop growth strategies that integrate creative performance with paid media planning and execution. • Translate campaign and creative performance data into actionable insights for clients, creative teams, and media buyers. • Improve media efficiency through funnel strategy, signal quality, offer testing, and measurement work. • Collaborate with creative partners and media buyers to turn performance insights into effective content and scaled campaigns.

• 5+ years of paid media experience, generally within a 4 to 8 year range, ideally in an agency or consumer app environment. • Deep expertise managing Meta advertising, plus hands-on experience with TikTok and Google campaigns. • A track record managing and optimizing paid media accounts with seven-figure annual budgets. • Strong analytical, presentation, and client communication skills, including experience leading stakeholder meetings and quarterly business reviews. • Experience combining creative performance insights with media buying strategy and optimizing beyond standard dashboard metrics. • Mobile advertising measurement knowledge, including SKAN, AEM, and mobile measurement partners, is preferred.

About the Role Join a performance marketing technology team helping brands grow through creative-led paid advertising. In this client-facing role, you will guide growth strategy, manage significant media budgets, and turn campaign performance into clear recommendations. What You'll Do • Oversee annual media budgets ranging from $5 million to $50 million across Meta, TikTok, and Google, with a focus on efficient spend and account growth. • Lead client relationships through regular meetings, strategy sessions, presentations, and quarterly business reviews. • Develop growth strategies that integrate creative performance with paid media planning and execution. • Translate campaign and creative performance data into actionable insights for clients, creative teams, and media buyers. • Improve media efficiency through funnel strategy, signal quality, offer testing, and measurement work. • Collaborate with creative partners and media buyers to turn performance insights into effective content and scaled campaigns. What We're Looking For • 5+ years of paid media experience, generally within a 4 to 8 year range, ideally in an agency or consumer app environment. • Deep expertise managing Meta advertising, plus hands-on experience with TikTok and Google campaigns. • A track record managing and optimizing paid media accounts with seven-figure annual budgets. • Strong analytical, presentation, and client communication skills, including experience leading stakeholder meetings and quarterly business reviews. • Experience combining creative performance insights with media buying strategy and optimizing beyond standard dashboard metrics. • Mobile advertising measurement knowledge, including SKAN, AEM, and mobile measurement partners, is preferred. Compensation & Benefits Annual salary range: $130,000 to $175,000 USD. Visa sponsorship is not available. Location On-site in New York, New York, United States. Originally posted on Himalayas Growth-Marketing-Lead, Growth-Marketing-Manager, Growth-Lead, Growth-Team-Lead, Senior-Growth-Marketer, Growth